In this session, BMW will show how they used Unity to enable AR glasses to create a new level of in-car navigation and entertainment. Their innovation enriches the driver’s experience and allows passengers to experience 3D entertainment and games built with Unity. You’ll learn about the challenges of in-car AR, potential future use cases for drivers and passengers, and see the results of the world’s first fully immersive experience with AR glasses in a moving car.
BMW: Fueling AR innovation with an immersive in-car experience
, Senior AI and AR Engineer, BMW Group
- Thursday, Sep 193:00 pm - 4:00 pm CESTStage 4 (Level -1)
Themes: Innovating In industries
Topics: Unity Engine for Industry